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Finance 101

November 3 @ 6:00 pm - 8:30 pm

Get crystal clear on the key components of finance and making money in your venture.

Find out why it’s imperative to get crystal clear on your revenue model and gain a framework to establish your revenue source, pricing and who to serve.

This interactive workshop will show you how to ignite your venture’s growth through guided discussions and thought-provoking exercises. Take your venture to the next level by getting in tune with your numbers through financial forecasting.

Who Should Attend

This workshop is most beneficial to early-stage entrepreneurs and changemakers interested in learning how to conduct primary and secondary market research.

It is open to the public including Leap Startup League cohort members, early-stage impact entrepreneurs and UTM students.


Through the session you will:

  • Why it’s imperative to get crystal clear on your revenue model.
  • Gain the knowledge and tools required to choose a revenue model that is both feasible and that will deliver the income and life that you want.
  • Gain a framework to establish your revenue source, pricing, who to serve and the number of clients you need to serve.
  • Build the competence and confidence to take your business to the next level, by getting in tune with your numbers (financial forecasting).
  • Share, learn and connect with other entrepreneurs.


  Zahra Qureshi, CPA| Optinum Professional Corp. 

Zahra started her career as an accountant, completing her CPA, CMA designation. After gaining some valuable experience in accounting and corporate finance, she shifted gears to try out entrepreneurship and launched Optinum Professional Corp. in 2018 to provide finance and business planning support to other entities and entrepreneurs. She expanded her expertise into social enterprise and completed Canada’s first certification for professionals specifically serving the social enterprise sector, Community Development for the Common Good. She also joined the EDGE-ICUBE summer cohort as an entrepreneur herself to launch Social Venture Circuit, a non-profit organization supporting the social enterprise community within the Region of Peel. She hosted the first local Social Enterprise Day celebration in 2020 with a conference for entrepreneurs and professionals working in this space. She also contributes her time to mentoring CPA candidates and EDGE and ICUBE UTM members in learning about finance and social enterprise.

Leap Startup League Series

This series includes six workshops designed to help you learn how to move from entrepreneurial idea to execution. All workshops are held online in partnership with ICUBE and EDGE.

The series includes:

  • Market Research
  • Prototyping
  • Finance 101
  • Digital Marketing 101
  • Sales 101
  • Storytelling and Pitch Prep


EDGE is where entrepreneurship and innovation thrive. We help impact entrepreneurs create meaningful change for our communities, society and environment. We support changemakers as they explore entrepreneurial approaches to creating a more equitable and sustainable world.

ICUBE is a hub for idea exploration, early-stage business development, and co-working. We provide expert support, resources, and access to opportunities for entrepreneurial students and community members across all industries. Got an idea? Let’s make it!

Important Notes

This is a free event. Seats are limited. Register now to save your spot.

If you require any accommodations to register or to ensure your full participation in this event, please let us know at edge.programs@sheridancollege.ca

Media Consent: Photographs, screenshots and video recordings may be taken at this event. Your image may be used in printed and electronic publications for promotional and educational purposes, and may be made available to the media and other third parties, or published on the Internet. By registering for any of our events, you understand and acknowledge that your image may be taken and used at our discretion. If you have concerns about your image being used for these purposes, please speak to one of the organizers at the Registration Desk

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November 3
6:00 pm - 8:30 pm
Event Category: