Latest Past Events

H2i’s Go-To-Market Series Module 1: MedTech and Device companies

Now that you have defined your problem, assessed the market opportunity, created a solution that addresses the problem and differentiates you from your competition, it is time to build a bottoms up plan to create the value propositions specific to your customer base, business models and channels to propel your product into the marketplace.

Free

How Growing Companies Guard Against Unexpected Events

The business world has experienced a plethora of unusual and unexpected events throughout history. Yet we are conditioned to believe “the chances of that happening to me are one in a million; that can’t happen to me!” It is true that a probability of an “occurrence” or “accidental loss” is often compared to winning the […]

Free

Market Research Orientation for Startups

This brief orientation covers the key market research databases and other tools available to U of T startups via U of T Libraries. These secondary market research tools can assist startups in business planning and market sizing, as well as completing business model canvases and other milestones. This session is most appropriate for startups who […]

Free