Sales Development: Crafting a Sales Plan
2019-09-04 16:00 - 17:30 UTC | ICUBE UTM – KN L1240 (Innovation Complex), 3359 Mississauga Road, Mississauga, ON, L5L 1C6, Canada
In Partnership with the Kern group, ICUBE is offering a Sales Development workshop.

About this Event

Are you ready to feel more confident approaching and winning clients?
Join ICUBE in partnership with Kern Group for our upcoming Sales Development Series.
Learn how to:
-Be more proactive and strategic in your sales approach
-Find your ideal clients and win meetings with key decision-makers
-Reach your sales goals, and stand above the competition

Pitch Workshop
2019-09-10 12:00 - 14:00 UTC | ICUBE UTM – KN L1240 (Innovation Complex), 3359 Mississauga Road, Mississauga, ON, L5L 1C6, Canada
Interested in expanding your network and getting more users and clients?

About this Event

Pitch Workshop:
A classic general partner at a VC hears about 3,000 pitches a year, seriously considers about 600 of them and closes 1 to 3 deals. Your job as an entrepreneur is to be one of those deals. In this 2 hour workshop, whether you are making a 3 min pitch or 20 min pitch, you will walkway with 11 must-haves in your next Investment pitch to expedite on closing the fundraising round and learn the techniques of three world-class brands on how they secured capital.
Pitch Training:
Each startup founder will get the opportunity to practice what they learned in the previous pitch workshop by delivering a 3-minute pitch and receive detailed feedback. Most importantly, other founders will be able to provide feedback. All participants walkway with exceptional experience and feeling they have already improved with great feedback to win pitch competitions, raise capital and close sales. Plus, it’s the whole team that is supporting your growth in a safe environment. We all come into a safe environment with a growth mindset (“I learn and I improve”) and the opportunity to give back to others (“I add value to the people around me”) – truly a founder-to-founder support system.

PITCH - Student Edition
2019-09-18 11:00 - 13:00 UTC | ICUBE UTM – KN L1240 (Innovation Complex), 3359 Mississauga Road, Mississauga, ON, L5L 1C6, Canada
Pitch your idea for a chance to win $1000! Attendees help select the winners.

About this Event

PITCH – Student Edition!
If you are a student with a business idea, apply now for a chance to win one of the five $1,000 cash prizes! Selected individuals or teams will compete by showcasing their idea via a three-minute pitch. The five winning teams will each receive a $1,000 prize to develop their idea further.
WHAT DO YOU GET?
Five $1,000 cash prizes, plus three $1,500 in-kind prizes towards incorporation by LW Law.
IMPORTANT DATES!
Application deadline – Friday September 6th at 5 pm
Finalists Announced – Monday September 9th, 2019
PITCH Workshop (recommended, not mandatory) – Tuesday September 10, 2019 at 12:00 noon
PITCH Event – Wednesday September 18, 2019 from 11 am to 1 pm at the Innovation Complex Rotunda
ELIGIBILITY
1. The team has at least one founder that is a current UTM student OR a UofT student participating in ICUBE
2. Start-up business idea or company with no more than $25,000 in cumulative sales or external investment as of August 26, 2019.
3. Entrants must be able to present their pitch in person on September 18, 2019

Sales Development: Sales Strategy 101
2019-10-03 16:00 - 17:30 UTC | ICUBE UTM – KN L1240 (Innovation Complex), 3359 Mississauga Road, Mississauga, ON, L5L 1C6, Canada

HacktheNU
2019-10-05 | North Service, 295 North Service Rd, Burlington, Ontario, L7P 3A7, Canada
NUVO Network is hosting their first hackathon, Hack The NU, in partnership with the United Way of Halton and Hamilton (UWHH), whose mission is to improve lives, build community and ignite action in our local communities.
About Hack The NU
Our goal is to foster creativity, innovation and solutions-based thinking while helping to build the next generation of volunteers and philanthropists. We will provide participants with a fun and productive learning environment so they can revel in their abilities and tackle real-world problems.
There will be personal/professional development workshops, opportunities to meet new people, interact with sponsors, build on your skills, and join in on fun activities throughout the weekend. Hack the NU is much more than a hackathon—it’s a place for you to learn from and connect with industry leaders, innovators, and your peers, all while learning more about charities and local services and the vital roles they play in the betterment of our communities.
About United Way Halton & Hamilton & 211 Ontario
Last year, UWHH supported 129 community-based programs through 65 funded agencies, helping 202,421 people and involving 14,751 volunteers. These programs are helping alleviate local issues like poverty, homelessness, senior isolation, mental health, hunger and more.
211 Ontario partners with United Way to provide a telephone helpline and website that provides information on and referrals to over 60,000 of Ontario’s community, social, health-related and government services. 211 is answered 24 hours a day, every day and provides an interpreter in over 150 languages.
SIGN UP AS A PARTICIPANT, VOLUNTEER, MENTOR OR SPONSOR!
visit their website or email:
https://www.nuvonetwork.com/hack-the-nu
hackthenu@nuvonetwork.co

Finance & Grow Your Business Forum
2019-10-22 09:00 - 17:00 UTC | Great Hall, Maanjiwe Nendamowinan Building, University of Toronto Mississauga, Mississauga, Ontario, Canada
Do you need funds or supports for your business? More than 20 funds providers and programs are waiting for you at the Forum

About this Event

* La version française suit la version anglaise ci-dessous*
An annual forum to take your company to the next level.
Come and discover funds programs that can help you to develop your company, no matter the stage level you are presently at.
Several resources, programs and services are available to guide you to start, to grow or to extend your business.
Come and meet programs and services providers who can financially support your business project or help you all along the way.
They come from Federal Government, Provincial Government, municipalities, private and community institutions, and also private investors you must meet.
_______________________________________
Un forum annuel pour débloquer votre entreprise et vous aider à passer à l’autre niveau.
Venez découvrir les programmes de financement qui peuvent vous aider à développer votre entreprise, peu importe le niveau où vous vous situez. Plusieurs ressources, programmes et services existent pour vous accompagner pour le démarrage, la croissance ou l’expansion de votre entreprise.
Venez rencontrer sur place les fournisseurs de programmes et services qui peuvent financer vos idées d’entreprise ou vous accompagner tout au long du parcours.
Ils viendront du gouvernement fédéral, du gouvernement provincial, des municipalités, des institutions privées et communautaires, mais aussi des investisseurs privés que vous devez absolument connaître.

Accelerate Her Future Summit 2019
2019-10-26 09:00 - 17:30 UTC | OnRamp, 100 College St, Toronto, Ontario, M5G 1L5, Canada
Accelerate Her Future is looking to bring together women of colour from across the GTA who are looking to invest in their long-term career development, accelerate themselves as strong candidates- and overall invest in their future selves.
Connect with like-minded women, participate in mentorship circles, network with company leaders, etc. at this event!
Apply by September 15th on http://accelerateherfuture.com for a spot at the Summit in Toronto!
Note: there is a $25.00 deposit to secure your spot

Sales Development: Pipeline Management
2019-10-30 16:00 - 17:30 UTC | ICUBE UTM – KN L1240 (Innovation Complex), 3359 Mississauga Road, Mississauga, ON, L5L 1C6, Canada
In Partnership with the Kern group, ICUBE is offering a Sales Development workshop.

About this Event

Are you ready to feel more confident approaching and winning clients?
Join ICUBE in partnership with Kern Group for our upcoming Sales Development Series.
Learn how to:
-Be more proactive and strategic in your sales approach
-Find your ideal clients and win meetings with key decision makers
-Reach your sales goals, and stand above the competition

Octagon Health Data Science Competition
2019-11-01 | University of Toronto Mississauga, 3359 Mississauga Rd, Mississauga, Ontario, L5L 1C6, Canada
Date: November 1, 2019
Team Registration Deadline: October 31, 2019
Location: University of Toronto Mississauga
Award for winning team: $5,000
Eligibility:

Open to students from ALL academic institutions
undergraduate, graduates and post-doctoral fellows; professionals planning to return to school
Teams must have a minimum of 2 members; there is no maximum to the number of team members

Registration: Please send each team member’s name, email, and current institution/degree program/company to jennifer.lowe@utoronto.ca
Schedule of Events

Nov 1st: Link to data set and problem is sent out
Nov 4th 9 AM: Analysis due (format below) by email to jayson.parker@utoronto.ca

5 pages 1.5 line spacing (Times New Roman); abstract, methods and results/discussion
All figures in the appendix; appendix can be as large as needed; provide figure captions

Presentations (by invitation): Friday Nov 8th at 11:00 AM

Full details at: https://uoft.me/octagon

Founder Finder Event
2019-11-06 16:30 - 18:30 (America/Toronto) | ICUBE UTM – KN L1240 (Innovation Complex), 3359 Mississauga Road, Mississauga, ON, L5L 1C6, Canada
A pitch style event to bring founders, creators and collaborators together to build teams and create new opportunities

About this Event

Pitch Your Idea | Meet Passionate People | Build Your Team
Join us at the ICUBE Hub for our first Founder Finder event!

Are you an ICUBE member with a great idea, but need team members to help make it happen? Pitch your project to a room full of eager entrepreneurials looking for opportunities to build their portfolio, volunteer for a cool startup, or hoping to join a great project as a founding team member. Hiring grants are available to eligible teams.

Don’t have an idea yet, but know that the entrepreneurial spirit runs through your veins? Get involved in ICUBE while gaining recognition through the Stand Out CCR and PSDP program. Listen to founders pitch their ideas, and identify projects that resonate with you. Make connections, create opportunities for yourself, or even join a company as a founding member, all while obtaining a transcript notation!

Every founder team will be assigned to a short timeslot to pitch their idea. Timeslots will be given on a first come first served basis, pending interest.

AGENDA:
4:30PM – WELCOME TO ICUBE
4:45- 5PM – COLLABORATION & INNOVATION ACTIVITY
5PM-5:45PM – PITCHES
5:45PM – 6:30PM – FOOD & NETWORKING

CLICK HERE TO REGISTER

Peel FINTECH Startup Weekend
2019-11-08 - 2019-11-10 | Brampton Entrepreneur Centre, 41 George St. S, Brampton, Ontario, L6Y 2E1, Canada
Build Your FINTECH Startup in a Weekend! From idea to MVP in 54 hours!

Startup Peel hosting their Startup Weekend – A 54 hour FINTECH Startup Weekend in collaboration with the Brampton Entrepreneur Centre & many other partners on November 8,9,10 at Brampton Entrepreneur Centre (41 George Street South, Brampton, Ontario L6Y 2E1).
Do you have an idea you’d like to pursue or a problem you’d like to solve but don’t know where to start or who to start with?
Techstars Startup Weekend is the place to look for a team, create a prototype of your idea, validate your business idea, and receive feedback from experienced entrepreneurs, all in one weekend.
What do you need to bring?
Lots of energy! You’ll pitch your own idea or listen to others, then vote on the most interesting ideas and form teams with diverse skill sets. You can come with friends, but you’ll get the full experience if you participate in separate teams. Remember, it’s all about the team.
Your idea should be something you have not previously worked on. The idea you pitch and the problem you set out to solve can span social, educational, financial, environmental, or other issues. Over the course of the weekend you’ll be challenged to create a prototype of your MVP, or minimum viable product, that fits the needs of your target customer. You’ll get feedback, iterate, and likely pivot your approach entirely! Important: You cannot have worked previously on your idea.
Techstars Startup Weekend is a full weekend long experience. Your ticket includes:
· 7 full (and delicious) meals over the course of the weekend
· Benefits and discounts from our global partners
· One-on-one time with amazing mentors
· A new network of developers, designers, and entrepreneurs eager, like you, to change the world.
· All the internet and coffee you can consume.
Still have questions, feel free to reach us at melloney@startupcan.ca.
Don’t wait any longer and join the Techstars Startup Weekend movement!
No talk, all action!
USE PROMO CODE “BECPartner” at checkout for 100% the ticket price!
CLICK HERE TO REGISTER

Sales Development: Target Prospects
2019-11-13 16:30 - 18:00 UTC | ICUBE UTM – KN L1240 (Innovation Complex), 3359 Mississauga Road, Mississauga, ON, L5L 1C6, Canada

Founder Agreements Mock Negotiation Workshop
2019-11-14 16:30 - 18:00 (America/Toronto) | ICUBE UTM – KN L1240 (Innovation Complex), 3359 Mississauga Road, Mississauga, ON, L5L 1C6, Canada
ICUBE and DealPrep are collaborating to bring you an interactive mock negotiation workshop.
Learn the basics of creating founder agreement

ABOUT THIS EVENT

As your venture grows, it is important to feel well informed and prepared to take on new team members. Negotiations are a critical skill for startup entrepreneurs. Through DealPrep’s Mock Negotiation and Founders Agreement workshop, you’ll gain experience in the practical elements of contract negotiations, dig into the substantive details of the agreements you plan to enter into, and will have the opportunity to ask any questions you might have.
Register before November 7 to receive preparation materials for the mock negotiation.
**This workshop is a highly recommended follow-up to the Founder Finder event.
Click HERE to register now!

Startup Holiday Social
2019-11-28 17:30 - 20:30 (America/Toronto) | blind duck pub
Startup Holiday Social
Great Food | Great Company | Great Entertainment
Ticket price is to reserve your spot at the event. All guests who attend will receive a full refund.
Are you new to ICUBE? Do you want to meet new people?
This is your chance to meet other teams as well as the faculty who run ICUBE. Whether you’re new to ICUBE or you’ve been here awhile, there’s always new teams to meet. This is a great chance to get inspired by other teams or just to have fun, eat some good food, and make new friends.
Are you graduating from an ICUBE program?
We may have an award for you! Come and celebrate the end of your journey with us and all the growth you’ve made. Awards will go to special teams that we would like to recognize for what they’ve accomplished while they were here.
Special Guest Performance!
Special drag performance by Jada Shada Hudson! Jada Hudson is an absolute staple of the Toronto Village and the local drag scene at large; she’s a walking example of what you’d expect a truly fierce drag queen to be, both in looks and attitude. You can actually find her all over the city, featured in different kinds of events and often working with internationally known acts when they visit town, but it’s her own regular shows that really show off her personality and make you realize she’s effortlessly hilarious, even when she’s looking her most fashionable and intimidating.
Click HERE to book your tickets!
All guests who attend will receive a full refund.

Sales Development: Prospect Research
2020-01-22 16:00 - 17:30 UTC | ICUBE UTM – KN L1240 (Innovation Complex), 3359 Mississauga Road, Mississauga, ON, L5L 1C6, Canada

Sales Development: Gain a Meeting
2020-02-05 16:00 - 17:30 UTC | ICUBE UTM – KN L1240 (Innovation Complex), 3359 Mississauga Road, Mississauga, ON, L5L 1C6, Canada

Pitch Preparation Workshop
2020-02-10 10:00 - 12:30 (America/Toronto) | ICUBE UTM – KN L1240 (Innovation Complex), 3359 Mississauga Road, Mississauga, ON, L5L 1C6, Canada
Want to win cash prizes that will take your business to the next level? Attend our pitch preparation workshop and info session to get ready!

About this Event

This workshop is mandatory for all participants in our Pitch with a Twist Competition. (If you cannot attend due to schedule conflicts, please contact ICUBE staff: kasey.dunn@utoronto.ca)
Pitch Workshop:
A classic general partner at a VC hears about 3,000 pitches a year, seriously considers about 600 of them and closes 1 to 3 deals. Your job as an entrepreneur is to be one of those deals. In this 2 hour workshop, whether you are making a 3 min pitch or 20 min pitch, you will walkway with 11 must-haves in your next Investment pitch to expedite on closing the fundraising round and learn the techniques of three world-class brands on how they secured capital.
Pitch Training:
Each startup founder will get the opportunity to practice what they learned in the previous pitch workshop by delivering a 3-minute pitch and receive detailed feedback. Most importantly, other founders will be able to provide feedback. All participants walkway with exceptional experience and feeling they have already improved with great feedback to win pitch competitions, raise capital and close sales. Plus, it’s the whole team that is supporting your growth in a safe environment. We all come into a safe environment with a growth mindset (“I learn and I improve”) and the opportunity to give back to others (“I add value to the people around me”) – truly a founder-to-founder support system.
Workshop facilitated by ICUBE Mentor Portia Asli

Click HERE to register!

Diverse Business Models
2020-02-10 17:00 - 19:30 (America/Toronto) | ICUBE UTM – KN L1240 (Innovation Complex), 3359 Mississauga Road, Mississauga, ON, L5L 1C6, Canada
Explore different types of business models to determine what is the best fit for your venture.
Learn the difference between a for-profit, non-profit, cooperative, partnership, benefit corporation, and more models. Explore the pros and the cons of each, and start an action plan with next steps for pursuing the venture that will work best for you.
This workshop is presented by P.K Mutch, Entrepreneur in residence at the Canada Film Centre, and founder of Eve-volution. You can read some of her work here.
**This workshop is part of the ICUBE Start Up Series. Pizza will be provided.
Register HERE

Ignite your Revenue Growth
2020-02-19 17:00 - 19:30 (America/Toronto) | ICUBE UTM – KN L1240 (Innovation Complex), 3359 Mississauga Road, Mississauga, ON, L5L 1C6, Canada
Get crystal clear on your revenue model!
This is a two hour interactive workshop that will focus on the key components of making money in your business. You will participate in an environment what will foster sharing through guided discussions and thought-provoking exercises that will ignite your revenue growth.
Why attend?
•Learn why it’s imperative to get crystal clear on your revenue model
•Gain the knowledge & tools required to choose a revenue model that is both feasible and that will deliver the income & life that you want for yourself
•Gain a framework to establish your revenue source, pricing, who to serve, and number of clients you need to serve
•Build the competence & confidence to take your business to the next level, by getting in tune with your numbers (financial forecasting)
•An opportunity to share, learn, and connect with other entrepreneurs like you
This session will be led by Thuy (Twee) Lam, from Falcon Lam, “Make the money you want and live the life you want.”
**This session is part of our Start Up Series. Pizza will be provided.
CLICK HERE TO REGISTER

Customer-Centric Marketing
2020-02-24 17:00 - 19:30 (America/Toronto) | ICUBE UTM – KN L1240 (Innovation Complex), 3359 Mississauga Road, Mississauga, ON, L5L 1C6, Canada
Explore and map out your customer journey, and learn how to communicate about your business.

About this Event

Dive deeper into the relationships you are building with clients and clarify how you communicate with them through this customer-centric workshop. Together we will clarify who your ideal customer is, and map out their customer journey. Learn the phases of the customer relationship, explore the different customer channels, and start putting tools in places to create a marketing strategy for reaching clients and building your revenue.
This session will be led by Kasey Dunn, program coordinator for ICUBE UTM
**This workshop is part of the ICUBE Start Up series. Pizza will be provided.

CLICK HERE TO REGISTER

Sales Development: High Impact Selling
2020-03-04 16:00 - 17:30 UTC | ICUBE UTM – KN L1240 (Innovation Complex), 3359 Mississauga Road, Mississauga, ON, L5L 1C6, Canada
In Partnership with the Kern group, ICUBE is offering a Sales Development workshop.

About this Event

Are you ready to feel more confident approaching and winning clients?
Join ICUBE in partnership with Kern Group for our upcoming Sales Development Series.
Learn how to:

Be more proactive and strategic in your sales approach
Find your ideal clients and win meetings with key decision-makers
Reach your sales goals, and stand above the competition

**This session is part of our Start Up Series.
Click HERE to register!

Idea Validation and Research Methods
2020-03-09 17:00 - 19:30 (America/Toronto) | ICUBE UTM – KN L1240 (Innovation Complex), 3359 Mississauga Road, Mississauga, ON, L5L 1C6, Canada
Learn how to conduct meaningful research to plan a successful business.

Discover how to utilize primary research and conduct secondary research to validate your assumptions, and plan a successful business. This hands-on workshop will work with users to explore the critical assumptions their business idea hinges on, and determine the best ways to find the facts you need to know.
Gain access to market research tools through the University of Toronto library, and learn how to use them to find the type of niche information you may be looking for.
This session will be led by Catherine Fournier-Boulianne, librarian at the Institute for Management and Innovation at University of Toronto, Mississauga.
**This workshop is part of the ICUBE Start Up Series. Pizza will be provided.
CLICK HERE TO REGISTER

Pitch with a Twist
2020-03-11 17:30 - 20:00 (America/Toronto) | Innovation Complex, 3359 Mississauga Rd, Mississauga, ontario, L5L 1C6, Canada
PITCH showcases innovation and entrepreneurship from U of T Mississauga, Sheridan College, and our greater community.

Find Out More

Storytelling for Business
2020-03-16 17:00 - 19:30 (America/Toronto) | ICUBE UTM – KN L1240 (Innovation Complex), 3359 Mississauga Road, Mississauga, ON, L5L 1C6, Canada
Learn how to tell the story of your business

This hands-on workshop focuses on the skills of story telling, and how we can communicate our value to potential clients, customers, and investors. Learn how to formulate a meaningful story, start to build your pitch deck, and practice in a safe environment with your peers.
*This workshop is part of the Start Up series. It is ideal for preparation leading up to the final Start Up showcase. Pizza will be provided.
CLICK HERE TO REGISTER

Navigating the New Normal
2020-03-30 11:00 - 12:00 (America/Toronto) | Online, Webinar
Find some clarity in uncertain times with a discussion on how to overcome obstacles by accessing government support.

Register Here
About this Event

Last week, Prime Minister Trudeau announced that the federal government is preparing an $82 billion-dollar financial aid package aimed at supporting small businesses and employees. On March 30th at 11 AM, ICUBE and EDGE will host Shayan Rashid of SRJ Chartered Accountants and Hani Al-Dajane of Emerge Law to help break down what we know about the Economic Response. We’ll answer questions that will help you access the right resources, funding and supports to navigate these uncertain times.
In this workshop you will:

Gain clarity on the Government of Canada’s Economic Response and how to access these financial aid opportunities
Learn about employment law and your rights and responsibilities as an entrepreneur and business owner
Discuss questions and concerns about legal and accounting perspectives of how the financial aid package might impact your startup

Join us for this virtual workshop as we support each other through uncertain times.
ICUBE and EDGE members have priority registration for this session. Members of the Sheridan, UTM community and public are welcome to join if spots are available.
If you have questions please feel free to send them to us ahead of time and we’ll do our best to address them during the discussion.
PLEASE NOTE:
This is a free event. Virtual seats are limited. Register now to save your spot!
If you require any accommodations to register or to ensure your full participation in this event, please let us know at edge.programs@sheridancollege.ca
MEDIA CONSENT: Screenshots, photographs and video recordings may be taken during this event. Your image may be used in printed and electronic publications for promotional and educational purposes and may be made available to the media and other third parties or published on the Internet. By registering for any of our events, you understand and acknowledge that your image may be taken and used at our discretion. If you have concerns about your image being used for these purposes, please email edge.programs@sheridancollege.ca.

Register Here

Navigating the New Normal: Wellness and Productivity
2020-04-09 12:00 - 13:00 (America/Toronto)
Strategies to Maintain Your Wellness & Productivity

About this Event

COVID-19 changed almost every single aspect for us on a personal and professional level. We are currently trying to adapt to a “new normal” and adopt new sets of skills and mindsets to make of them great companions that help us ensure a healthy change. Our anxiety and stress may be higher than usual and this is why we will dive into the following:
– Tips to incorporate in your daily routine to stay productive.
– Best practices to gain and work on skills you had on your checklist for the longest time.
– Creating a space of opportunity, productivity and gratitude.
– Current effective lifestyle choices.
– Diet support and herbal supplementation to help cope during these challenging times.
* Webinar starts with updated news and government announcements brought to you by Emerge Law.
REGISTER HERE

Webinar Speakers
Wessam Nasser (Personal Development Coach )
My name is Wessam, I am a management consultant and coach. I am in love with the art of continuous learning and improvement and want to help everyone I interact with, be the best that they can be.
Maisam Hasan (Naturopathic Doctor )
Dr. Maisam Hasan, Naturopathic Doctor is a graduate from the University of Waterloo (HBSc) and the Canadian College for Naturopathic Medicine (Doctor of Naturopathy). She uses natural treatments with her patients to help optimize their health. Some of these modalities include: diet counselling, lifestyle counselling, acupuncture, herbal and vitamin support. She sees patients in 2 clinics, in Milton and Barrie. In her spare time, she loves educating the public about holistic health and wellness through health talks at local health food stores, public speaking engagements within the community, or is learning at conferences.
Hani Al Dajani (Founder & Lawyer @Emerge Law)
Hani Al-Dajane is the Founder and Principal Lawyer at Emerge Law. Hani has concentrated on helping entrepreneurs, founders, executives, and the companies they own and operate, in all types of industries. With respect to business law in particular, Hani has worked with start-ups and small businesses at different stages of their development, including:
– business formation
– founder arrangements,
– drafting commercial agreements and employment contracts
– intellectual property protection,
– commercial leasing
– funding, and strategic alliances.
REGISTER HERE

Navigating the New Normal: Adjusting Business Strategy
2020-04-15 13:00 - 14:30 (America/Toronto)
Join our virtual panel discussion on adjusting your business strategy during COVID19. We have incredible speakers and thought leaders from the startup community: Carol Leaman (CEO of Axonify Inc.), Rami Helali (Co-Founder and CEO of Kotn), and Tanay Delima (Co-Founder and VP of Clearbnac).
Presented by Emerge Law, Sheridan Edge, VentureX, and ICUBE.

COVID-19 Survival Toolkit: Innovative Marketing
2020-04-21 15:00 - 16:00 (America/Toronto)
Our colleagues at the RIC Centre are joined by HubSpot and ClinicSense to give you innovative strategies to find and keep customers during the crisis.

About this Event

You never really expect that you’ll wake up one day and all of your customers have been required to close their businesses.
Implementing a strong marketing strategy is difficult for many startups at the best of times. As ventures look to respond to the impacts of COVID-19 , founders and marketing teams are challenged with adapting and innovating to retain and acquire their customers.
In RIC Centre’s Experts to Entrepreneurs speaker series we’ll connect you with seasoned business professionals who have tried and true models for success, as well as experienced founders who have been in your position not so long ago.
In this session HubSpot will share their playbook on leveraging marketing to rapidly adapt to change. Get HubSpot’s insights on:
• Do’s & Don’ts during this time
• Why it’s very important to continue marketing during this time
• What tactics can you use to maximize budget
• Lessons learned from previous recessions
You’ll also hear from venture ClinicSense as they talk about how their team is managing the crisis to reduce churn and create goodwill.
Have your questions answered by our speakers as we invite you to discuss how your own marketing strategies have changed during the crisis.

Register Here

Speaker Bios:
Jose Martins — Introvert Entrepreneur and Engineer. I had to really get out of my comfort zone to learn sales and marketing. I do not have a Sales personality AT ALL but have read, studied and learned on the field for the past 8 years becoming a Top 1% sales performer atHubSpot and becoming a Sales and Marketing Coach and Mentor for Startups.
Daniel Ruscigno is the co-founder of ClinicSense, which provides clinic management software to massage therapists so they can send less time on paperwork and more time with their clients.

Hosted by Paul Barter:
Paul Barter is a Management Consultant, Business Professor, Entrepreneur, and Venture Investor. He is passionate about innovation and entrepreneurship and focuses on the intersection of technology, business, employment and society in our rapidly changing world.

Start Up Sphere
2020-04-30 13:00 - 15:00 (America/Toronto) | Hopin
Meet, learn and collaborate online with Mississauga’s thriving startup community.

For startup founders, social entrepreneurs and the entrepreneurially curious, Startup Sphere is a chance to make meaningful connections – especially important during this time of physical distancing.
EDGE and ICUBE have joined forces to bring the startup community together. You’ll have the opportunity to exchange ideas with other local entrepreneurs, find talent, get insights from industry experts and learn how to access supports to help grow your early stage startup or social enterprise.

This event will be hosted on the Hopin platform.

Schedule

Apr 30 1:00PM–1:20PM · Networking

Apr 30 1:20PM–1:30PM · Main Stage

Welcome and Introductions

Apr 30 1:30PM–1:50PM · Sessions

Chat with an Expert – Round One

Apr 30 1:50PM–2:10PM · Sessions

Chat with an Expert – Round Two

Apr 30 2:10PM–2:20PM · Main Stage

Closing Remarks

Apr 30 2:20PM–3:00PM · Networking

Networking and Expo

Scale Up Sales Intensive
2020-05-07 16:00 - 17:30 (America/Toronto)
Sales Intensive
Open to ICUBE Scale Ups – limited seats available
Our growing companies told us that sales is one of the most challenging aspects for them in business at the best of times – and especially now, more learning and support is needed. So, we created our first Sales Intensive, designed just for Scale Ups. This program will provide a personalized deep dive that will get you ready to meet your 2020 sales goals.
Join our sales coach and a dedicated cohort of scale ups for three sessions:

Sales Planning and Process for Driving Revenues
Thursday May 7, 4:00pm – 5:30pm
Messaging your Value Proposition to Gain Competitive Advantage
Thursday May 21, 4:00pm – 5:30pm
Revenue Generation Skills – Performing at your Best
Thursday June 4, 4:00pm – 5:30pm

All participants will receive one-on-one sales coaching in follow up.
*Please note: All sessions are all online via Zoom
If this sounds like a great fit for your growing company, apply now. Seats are limited, to allow for individualization and maximize interaction with the sales coach for all participants. Applicants must be available for all sessions.
Apply Here
