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October 2021

Digital Marketing 101

October 27 @ 6:00 pm - 8:30 pm

Develop your marketing strategy and learn how to implement it while building better customer relationships online.Do you know who your ideal customer is and how to identify customer touchpoints?In this session, you will define your ideal customer, map out their journey, understand the customer relationship life cycle, develop your marketing strategy and explore marketing channels and tools to increase your revenue.Who Should AttendThis workshop is most beneficial to early-stage entrepreneurs and changemakers interested in learning how to conduct primary and…

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November 2021

Finance 101

November 3 @ 6:00 pm - 8:30 pm

Get crystal clear on the key components of finance and making money in your venture.Find out why it’s imperative to get crystal clear on your revenue model and gain a framework to establish your revenue source, pricing and who to serve. This interactive workshop will show you how to ignite your venture's growth through guided discussions and thought-provoking exercises. Take your venture to the next level by getting in tune with your numbers through financial forecasting. Who Should AttendThis workshop…

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Leap Up Refresher

November 10 @ 6:00 pm - 8:30 pm

EDGE & ICUBE have come together to bring you LSL, an experiential learning opportunity that will empower you to bring your venture to life!This workshop is a mandatory session for individuals who are going to be taking part in Leap. Individuals will be presenting a 4 to 8 slide pitch deck for about 5 to 7 minutes, talking about the traction wins challenges in progress so far for their venture over the course of the semester. In addition, the mentors…

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Sales 101

November 17 @ 6:00 pm - 8:30 pm

Start building your sales funnel in this full-day intensive, whether your venture serves businesses or consumers.In this full-day intensive, take a deep dive into sales basics as they apply to your business and create a sales strategy to drive revenue for your startup.This includes an introduction to sales basics, followed by a specialized seminar that will go deeper into the differences for B2B and B2C business owners. You will also get an opportunity to work with a coach to start…

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Storytelling Pitch Prep

November 24 @ 6:00 pm - 8:30 pm

Build your skill in storytelling, and how learn how to communicate value to potential clients, customers and investorsIn this interactive workshop, receive feedback and coaching on your venture's story. Craft strong content that resonates with your audience for use in marketing materials, or for talking about your business in everyday practice. Learn the features of a strong pitch, and prepare for future pitch competitions, funding or investor meetings, and more. Who Should AttendThis workshop is most beneficial to early-stage entrepreneurs…

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December 2021

LSL Pitch Practice

December 8 @ 6:00 pm - 8:30 pm

Improve discoverability of your event by adding tags relevant to the subject matter.In this interactive workshop, you will receive feedback and coaching on your business story. Craft strong content that resonates with your audience for use in marketing materials, or for talking about your business in everyday practice. Prepare for future pitch competitions, funding or investor meetings, and more. Who Should AttendThis workshop is most beneficial to early-stage entrepreneurs and changemakers interested in learning how to conduct primary and secondary…

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Sauga Pitch and Showcase

December 15 @ 6:00 pm - 8:30 pm

EDGE, ICUBE and MBEC have partnered to present a flagship Mississauga startup pitch competition.The Sauga Startup Pitch and Showcase marks the first pitch competition from Sheridan College’s EDGE Entrepreneurship Hub, ICUBE UTM and the Mississauga Business Enterprise Centre (MBEC) to offer our members an opportunity to deliver an investor pitch while presenting their innovative concepts. Watch our finalists compete for prize money and see live examples of how the pitching process works, and what to expect from investors and interested…

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