Elevate Tech Fest 2018
Sep 21 @ 10:00 am – Sep 27 @ 5:00 pm


Elevate is a city-wide tech and innovation festival centered in North America’s fastest growing tech ecosystem. An essential destination for global professionals, tech leaders, investors, and creatives, the event features inspiring keynotes, topical content streams, experiential programming, and epic socials. Join us September 21-27, 2018 in Toronto to be a part of a diverse and inclusive community at the forefront of innovation.


Between global thought leaders on the Main Stage, content tracks throughout the city of Toronto, and hundreds of innovative companies taking you behind the scenes, Elevate is a multi-day festival that can be a lot to grasp. We hope this guide helps you navigate what’s happening at the festival.

Info / Details / Registration @

Business Initialization / Value Proposition Workshop
Sep 27 @ 12:00 pm – 2:00 pm
Business Initialization / Value Proposition Workshop @ ICUBE Co-Working Space

The tools and frameworks covered in the workshop will help you to lower the risk associated with launching your new product or business. Our approach will also help new ventures to better understand how sales and marketing activities can be organized to land the first customers.

The value proposition is a statement that reflects a new venture’s most fundamental decisions, including target customer, problem to be solved and which product solution to offer. This workshop will help you create a sustainable value proposition that is validated through customer and peer appraisal.

The instructor: Marko Mrkonjic is a UTM alum and sales executive with over seven years of experience, mainly in the SaaS/tech industry. He has worked in business development, account management and leadership roles. In his last position, he was the first North American sales hire tasked to grow enterprise sales across the Fortune 1000. Currently, he oversees sales efforts in Canada, the U.S. and Australia for a subscription analytics start-up.


Aspiring Entrepreneur – Certificate Workshops
Sep 27 @ 5:07 pm – 5:22 pm
Aspiring Entrepreneur - Certificate Workshops

Registered for the Aspiring Entrepreneur level of the ICUBE Entrepreneurship Certificate? Wondering what workshops you’re eligible to attend?

You have access to:
1) Business Initialization / Value Proposition

  1. September 27th
  2. 12:00 – 2:00 pm
  3. ICUBE Co-Working Space

2) What is IP?

  1. October 16th
  2. 12:00 – 2:00 pm
  3. ICUBE Co-Working Space

3) Business Model Canvas

  1. October 24th
  2. 12:00 – 2:00 pm
  3. ICUBE Co-Working Space

4) Pitch

  1. November 13th
  2. 12:00 – 2:00 pm
  3. ICUBE Co-Working Space

Make sure to register for each of the above workshop you’d like to attend! Reminder: you must attend 4 ICUBE workshops in one academic year to qualify for the Aspiring Entrepreneur CCR Notation.

OR – not registered to be an Aspiring Entrepreneur, but you’re now realizing how awesome this is (you earn CCR notations too!)? Register to be an Aspiring Entrepreneur.

Visit this page to learn more about the Entrepreneurship Certificate program.